Goodstore — Supermarket in SoFo, Stockholm

Goodstore is a supermarket in SoFo where every item on the shelf is plant-based, and the cafe counter sits in the same room as the groceries. That combination is what you notice walking in: you can shop a full basket and sit down with a coffee without leaving the store.

The thing to buy first is the Jack and Joy cheese, a coconut-oil-free alternative that is hard to find elsewhere. From the cafe counter, the carrot cake looks freshly made among the options, and the sandwich cake, the Smårgåstarta, is the item people either go for or pass on. The shelves carry alternatives to animal products that are hard to track down in a normal supermarket, including plant-based versions of things like caviar, shrimp and gorgonzola.

The store works as a small supermarket with a cafe/restaurant attached, and the atmosphere is cozy and welcoming. Staff are kind and helpful, and the place is clean. The one friction you will meet is price: the same products can cost nearly 100kr less elsewhere, so a full weekly shop here adds up. If you are buying XXL bulk packages of staples, you save a lot compared with single packs.

Goodstore suits anyone eating plant-based who wants a proper shop rather than a corner of a shelf, and anyone curious about what a fully vegan supermarket looks like. It is also a good stop for a coffee and a slice of cake in SoFo.